Reader, Two years ago, I let my entire sales team go. Not necessarily because they were bad at their jobs. But because the model no longer made sense. I built my first company the heavy way. I had a sales team, I was launching religiously every 6-8 weeks, and the whole focus was getting their calendars booked with sales calls every time we did a launch (which was basically, all the time). For years, it worked. We scaled to 8-figures, and our clients used the same strategies to hit seven and...
21 days ago • 4 min read
Reader, A couple of quick things for you... I wrote an article yesterday on using AI in your content - our rules for it - and how to make sure it doesn't KILL your brand (complete with a prompt you can use)! Here's the link. Kelly published an article today on why finances are NOT the greatest legacy we can leave our kids (there are specific questions to ask to determine if the work you are doing is actually building the REAL inheritance you want to leave them. Here's the link! And in the...
21 days ago • 4 min read
Reader, Tomorrow the price of our TWO new Substack publications increases, so, I wanted to make sure you got in before then! Here's what you need to know: Founder Girl is the new publication we have for moms (it's technically moms with daughters, but honestly the content is ideal for anyone with a 7-15 year old)! Here's WHY you should subscribe to Founder Girl... This is for moms, not kids. You will be getting a playbook every month full of resources (books, trainings, tools) that you can use...
23 days ago • 5 min read
Reader, I sent this earlier, and the subject line didn't save... so resending :) Three quick resources for your Sunday... 1-Our free AI training with our friends at AI District is on Tuesday. This is about leveraging AI to help you find the profit leaks and opportunities in your business. You know us... HUMAN first ALWAYS... but we do want to give you the tools to build your business in today's constantly changing world. So, join us for this FREE training on Tuesday. Here's the link! 2-If you...
25 days ago • 4 min read
Reader, We recently launched two new Substack Publications... Founder Girl (for moms who want to raise confident, unstoppable daughters). Real world lessons we are teaching Madison! Currently, the paid Subscription is $7/month and $70 for the year. It will go up on Wednesday to $9/month and $90/year. I just released an article with the 5 mindset shifts to make so your daughter doesn't play small - specifically when it comes to MONEY! Subscribe here for access at the LOWEST price. Subscribe to...
26 days ago • 4 min read
Reader, AI is creating a bunch of chaos when it comes to personal branding on the interwebs. I want to help you quietly defy the nonsense and build a strategic personal brand worth following. So, I started a new Substack. I am going to do all kinds of in-depth free content, but I have some SWEET content prepped for paid subscribers (including Substack tear-downs and a series called - how I'd build it). Both will walk you through the WHY behind every personal branding decision! I am also...
27 days ago • 4 min read
Reader, Raising girls in today's world is unchartered waters. So, I am building a community on Substack of moms who are COMMITTED to doing well. This one is for the moms who want to raise confident girls who think for themselves, live out their convictions, and have an unstoppable mindset. I am sharing all the behind the scenes of what I am doing with Madison, including the resources and tools we use every day. You can follow along for free, or get some incredible content by doing our paid...
27 days ago • 4 min read
Reader, My team went a little crazy last week... And now we have some NEW goodies just for you... And a full breakdown of the behind the scenes of building a Substack. TODAY, we launched two new Substacks. Worth the Follow - Danielle's personal branding Substack (for founders who want to build a personal brand worth following) AND... Founder Girl - My Substack for moms who want to raise confident, critical thinking daughters who are UNSTOPPABLE! Both have new content up. Both have a SWEET...
29 days ago • 5 min read
Reader, Before I dive in... We boxed up the ENTIRE system we use to run and monetize our Substack, and we're giving you the whole thing for FREE when you become an ANNUAL subscriber to The Sacred Art of Selling. We normally sell it for $297. You get it free with your ANNUAL subscription purchase! This is only available until the 13th, so get access TODAY. Here's what's included in this month's special... ✔️Brand Voice Guide Builder: turns your writing samples into a voice guide the other...
about 1 month ago • 7 min read